Blogs Traffic Type:

You don't have a 'blog' yet? What are you waiting for?
Blogs (short for 'weblogs') aren't just online diaries for teenagers. While it's
true that the youth market was the first to popularize this technology, more
and more businesses have caught on to the value of blogs as dynamic
content management tools.
A blog can be used to post announcements, updates, articles and more.
A large number of marketers use blogs as:
1. An additional newsletter format
2. A branding and relationship building tool
You can post your usual articles on a blog if you like, but there's also a better
option: using the blog to write on an even more personal and detailed level.
You can use your to blog to reach out to your subscribers.
Offer them your personal opinions on the latest traffic tactics, or a new
information product. Give them a 'sneak' peak into the average day in the life
of an internet marketer.
Anything you would like to share with your subscribers, but normally don't due
to space limitations in your newsletter, can go onto a blog. This includes any
links, affiliate or otherwise, to which you'd like to direct traffic.
In fact, using your personal opinions is a terrific way to get others interested in
seeing your site just by reading what you are writing in your blog.
Unlike most business oriented sites, blogs allow for personality. And people
like connecting with other people, even if it is mostly anonymous through the
internet.
Again, you need to capture the interest of your blog readers in such a manner
that they want to see what else it is you're doing online, a la your web site.
Whether they are upset about what you wrote, or really excited by it, both
types of people will take a chance and travel on over to your main site, or
wherever it is you are re-directing them.