Wednesday, October 21, 2009

Advantages of Newsletters as a Marketing Tool

Just as in the old days, trust builds relationships, and relationships build sales. Used properly, newsletters can help build business relationships based on trust. And the key word is trust.
Trust worthiness in content, subject lines, mailing lists, regularity, and ability for your readers to quickly subscribe and unsubscribe are all critical to your success. Given below are some of the key advantages of newsletters: Newsletters Demonstrate Value Newsletters deliver valuable information that solves the day-today problems of readers, helps them stay on top of industry trends, and saves time by distilling practical information such as real world best practices and industry advances from many sources. They help in building trust. As stated earlier, the most crucial benefit arising out of newsletters is building trust. Newsletters can very easily become
customers’ trusted information source on business problems. Trust helps you to position your company as a credible source, which in turn retains your customer base. Online business owners can portray themselves as a reliable source of information. Newsletters deliver accurate and timely information that is vital to the success of your customers and visitors’ business at regular
intervals over time. Newsletters serve as an attention getter. Valuable and relevant information can always prove to be a great attention getter. Most people dread junk emails. However, once you build a sense of trust amongst your potential customers, you can reinforce your value to your visitors with each newsletter issue.

1 comment:

  1. Just got my check for $500.

    Sometimes people don't believe me when I tell them about how much money you can earn filling out paid surveys from home...

    So I took a video of myself getting paid over $500 for doing paid surveys to set the record straight.



eToro Snags a World Finance Award for Most Innovative Trading Platform 2010

The eToro platform, already a trader favorite, has now received a nod of appreciation from the financial trading industry as a winner of one of World Finance's prestigious annual awards.

eToro's innovative approach to financial trading has been making waves for quite some time now among traders worldwide. The platform's user friendly graphic interfaces and wide range of ground breaking community tools have captured the attentions of novices and experts alike, who now take part in eToro's vibrant and active social trading network. With its open and daring approach, eToro has now managed to not only become one of the most popular trading platforms online, but to also receive a seal of approval from an already established financial institution.

“Our vision is to become the first global market place for everyone to trade and invest their funds in a simple and transparent way”, said eToro CEO, Johnathan Assia. “eToro already transformed the way people trade today, and we thank our community of over a million traders for helping us win this award that recognizes eToro's achievements in the financial trading arena”

World Finance magazine launched its annual World Finance Awards in 2007 with the goal of identifying industry leaders that represent the benchmark of achievement and best practice in the financial and business world. To determine the winners, World Finance magazine used an independent panel of judges headed up by Editor Alexander Redcliffe. The Panel followed up on the countless nominations, suggestions and contributions of World Finance readers to explore and analyze new trends in order to unearth the best and the brightest pioneers in the FX marketplace.

“We couldn't be more thrilled and honored to win this particular award,” said Assia. “To know that our platform was nominated and then chosen out of the hundreds of nominations is a sign that we must be doing something right. It is especially rewarding to know that our push towards innovation, which has been one of eToro's core values from the start, hasn't gone unnoticed. The challenge now is to keep innovating so we can have a shot at next year's award as well!”

As for eToro's community, they will certainly be thrilled to know that their platform of choice is leading the way in cutting edge trading technologies, and intends to continue to do so for years to come.

Open a free trading account with eToro to explore the benefits of financial trading.